What are Backlinks? Importance of Backlink Building

What are Backlinks?

Backlinks are the simple links directing to your website from other sites. Some webmaster refers these as an inbound links. It is very important to build backlinks as it not only indicates the popularity of the site but also for SEO purpose.

Google gives more weightage to sites having good number of quality backlinks and rank those websites in top of the results pages for a search query.

Building Backlinks

Ideally website owners do not have any control over the backlinks and you cannot predict how many sites will point towards your site. The simple factor is your content quality which ultimately attract more people to use your webpages in their sites. More the backlinks better the search engine ranking of that page. In reality even the best content needs promotion to attract more visitors and hence the backlinks.

Here we discuss some of the possibilities to increase backlinks for your site.

What are the Ways to Build Backlinks?

The most important part of backlink is building quality backlinks. If search engines detects unnatural links pointing to your site then your site will be penalized for manipulating the search engine ranking and will be removed from the search results. Hence only follow the acceptable methods for building your backlinks. Following are some of the simple and suitable ways of generating backlinks to your site:

Listing your site in web directories
Posting content with link in community forums or blogs related to your site content
Linking in Social Media sites like Facebook, Twitter or Pinterest

Finding Quality Backlinks Sources

There are plenty of Backlink Builder tools available in the web, note these are not an auto backlink generators. These tools provide a list of sites related to a keyword where you can publish your own details including your site links. Once you are ready with the list of sites then visit each of the sites and post your content with the backlink to your site.

Directory Listing

The easiest way to create more quality links to your site is to submit your site to directories like DMOZ. This also helps your site noticed by search engine and attract potential visitors. Site submission to the directories is generally free but the issue here is you need to wait for long time to get your included.

Forum and Blog Posting

Posting your articles with your site information in the related forums and blogs will notify other users about your site. This again not only publicize your content but also drag potential visitors to your site. Select the respectable forum to make the baclinks quality and understand the rules of the forum whether posting links in articles are allowed.

Feed Link Exchange

Submitting your blog feed in the link exchange programs is another way to create quality backlinks to your blog. You need to be careful in selecting the quality programs for exchanging your URL or feeds.

What are the Ways to Avoid?

Avoid interlinking such as linking from one of your own site to another site
Linking to spam sites in comments section by providing non useful comment
Buying links from unreliable SEO companies and using free link exchanges

The main reasons to avoid these sources are that the links obtained will not be quality backlinks and search engines will consider these links as unnatural links and ban your site from listing in search results if your site gets thousands of backlinks in a short period of time.